Korean singers trying to debut in America have sparked in 2009. In 2005, singer Bi(Rain) announced he will prepare for American debut, the year after in 2006 singer Seven announced for a U.S. debut. Staring late 2006 to July 2007 Rain had a seven month “World Tour” while after three years, Seven released his first single album. Top star in Japan Boa also started to prepare for a U.S. debut and the past January released her first single and in March released her first full album. Recently Wonder Girls took their first steps in the U.S. music industry with “Nobody” and “Tell me”.
“World Star” Rain, leaving only potential half succeeded
The first korean singer to break into the U.S. market just recently halted due to problems uprising ??? only half succeeding. After the “World Tour”, there were many problems and struggles but it became a turning point for him. Although he started as a singer, but “Speed Racer” and main character “Ninja Assassin” will become a “Hollywood actor”.
Even though the movie “Speed Racer” released last year was a failure, Rain’s awareness rose, “Ninja Assassin” to released in November can be seen as Rain’s continuous preparation for the U.S. market. Also through “Ninja Assassin” there is a good chance Rain will become known as Asia’s Action Actor. His awareness to others through this continues to show potental.
SM “Japan Top” Boa, currently Round 2
Boa’s first debut song “Eat You Up” was number 8 on Billboard Hot Dance/Club chart. Although it may seem minor, the “powerful dance moves, small size, asian girl” have gotten a lot of interest.
Boa’s biggest advantage is from a Korean singer to debuting in Japan and succeeding in foreign countries, shows great succeeding potential. For Boa’s U.S. debut she had signed a contract with Brad Pitt, Mariah Carey, and others agency CAA Creative Artists Agency).
Boa’s promotion methods have been radio promotions and SF(San Francisco Pride, WDRE (Rhythmic WDRE Long Island) performances have been showing her face.
Japan, Korea, and even China, Boa’s awareness in these countries is also a big advantage for her. Boa’s U.S. debut album was #1 on the Oricon charts and have been getting a lot of attention in Japan and also MTV’ Music Award Japan and other japanese stages, Boa singing her U.S. debut songs is something only Boa is capable of having.
JYP Wonder Girls “Perfect” U.S. debut succeeding “Start”
The most recent to announce a U.S. debut, Wonder Girls had the most strongest American debut plan. Even with a strong awareness in Asia and other foreign countries, they have become a part of top American idol group the Jonas Brothers . Becoming the fastest be chosen to be an opening guest for a top star, this has become the most active plan to raise their awareness. Regardless of rock, pop or any genre, opening for a top star shows the highest potential for success.
Wonder Girls good start for America, Jyp has done a large part in it. JYP’s tour in America with the Wonder girls have gotten a lot of attention from others also sparked a contract with Jonas Brother’s agency CAA.
Jyp’s tour was a great way to promote the Wonder Girls to the Jonas group???. It has also been Wonder Girls continuous preparation such as English studies and talents that helped.
YG, Where has Seven’s awareness gone?
Out of the Korean singers that announced a U.S. debut, Seven has had the most incomplete results. After three years of preparation, released this past March the song “girl” has had no effect and no attention.
After showing his face at clubs taking pics with top stars, and also “Seven’s one-on-one Date” project promotion started, nothing special has been heard of. Although a top star in Korea, debuting in America as a newbie, it is too to judge success or failure, he needs more active promotion plans.
However, Korea’s interest in Seven is still high. His recent confession about dating actress Park Han Byul for seven years have sparked high interest.
Including Rain, judging success and failure is too early. However, Korean singer’s continuous preparation for America’s Pop market will help with culturally, and Koreans music industry.
Source: 매일경제 스타투데이 이현우 기자 nobodyin@mk.co.kr + Wonderfuls World
Translated by: Sunmikiwangjang
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